Webflow's GSAP Integration - What Is It & What It Means For Businesses

Webflow continues to cement itself as one of the most essential platforms and business tools on the market. There are so many factors that make Webflow integral to helping empower your company to create engaging brand content. One of the biggest ways in which Webflow has helped with this is via the company’s GSAP acquisition. 

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Being able to utilise Webflow in a range of different ways is essential, and there are a lot of things to consider here. GSAP is something that might actually help improve your company in more ways than you might have thought, so let’s find out a little more about what it is and how it works. 

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What is GSAP?

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GreenSock Animation Platform (GSAP) is a high-performance animation library run via JavaScript. In other words, it is a powerful tool that allows you to create professional animations, and get more creative with your business. Developers like to use GSAP because it is quick and reliable, and it works well when used with modern browsers. GSAP can be a godsend for things like interactive landing pages or engaging scroll animations, and this is another string to Webflow’s bow. 

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Webflow Acquired GSAP

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In the Autumn of 2024, Webflow acquired GSAP in a bid to take its Interaction solutions to the next level. It means Webflow users now get to benefit from awesome web animation tools, and bring their ideas to live visually, or through code. The new Interactions+GSAP experience allows users to embed GSAP features directly into the visual editor with no code needed. Webflow has also invested in the future by making GSAP completely 100% free for all users across the Webflow community. 

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What the Acquisition Means

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Webflow acquiring GSAP improves opportunities for users (and businesses) to be able to get more creative, and utilise their animation needs on the Webflow platform. The combination of Interactions+GSAP means more access to tools like ScrollTrigger, along with reusable interactions for no extra cost. Now users are able to benefit from the enhanced performance and the improved use of animations without the need for third-party integration. Everything is accessible in one place, and it really helps to complement the whole platform. 

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Why This Matters For Your Business

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There are a lot of benefits that Webflow’s GSAP integration can provide for your company, and this is something you can use to get more creative. Being able to stand out in a crowded landscape is one of the key elements to long-term success, and this is something that GSAP is going to help you with. It’s also perfect for enhanced performance, creative control, and getting the ideal support to using this is essential for making your Webflow and GSAP usage better. 

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If you want to get even more out of your Webflow experience, GSAP integration is one of the est ways of being able to achieve this. You have to look at ways of being able to utilise some of the leading factors that play a role in this, and it is important to get creative and use this amazing integration to improve your company in different ways. 

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